New York City, the “Spirits Capital of the World” now has its own spirited competition.
ANNOUNCING THE NEW YORK SPIRIT AWARDS ™
How does this competition differ from those already in place?
The New York Spirits Awards (NYSA) is a competition that consists only of judges who interact, on a daily basis, with the most valuable and ultimate decision-maker, the consumer. Our judges are buyers from the top retail stores, mixologists and sommeliers, bar owners & managers and those who purchase spirits for the hospitality industry.
What are the judging guidelines?
The judges will score each spirit in a blind tasting. Each spirit will be scored in the following categories: appearance, aroma, taste, mouth feel, and finish. The maximum point score is 100. The top 10% of each distilled spirit category judged will be awarded “Best of Class”. The highest score in each category will win a “FDR”, named in honor of one of our greatest presidents, Franklin Delano Roosevelt who actively supported & endorsed the repeal of Prohibition.
The NYSA looks forward to your participation in this awards competition. The results will be announced at a press conference during the week following the judging Press releases will be available and distributed to international media outlets. The founders of the NYSA will also be available for interviews with the International Press Corps as well as your public relations team.